Overview
As the sole designer for the German American Chamber of Commerce (GACC), I managed a wide array of print and branding projects, including publications, membership brochures, event branding, trade show banners, and regular marketing materials. My event branding work included menus, table signs, seating charts, invitations, presentations, press walls, and more, ensuring a cohesive and professional image for high-profile events attended by executives, industry leaders, and politicians.
As the sole designer for the German American Chamber of Commerce (GACC), I managed a wide array of print and branding projects, including publications, membership brochures, event branding, trade show banners, and regular marketing materials. My event branding work included menus, table signs, seating charts, invitations, presentations, press walls, and more, ensuring a cohesive and professional image for high-profile events attended by executives, industry leaders, and politicians.
A key challenge was balancing the modernization of GACC’s materials with the need to adhere to longstanding traditional design styles. By blending modern aesthetics with established branding, I successfully elevated the organization’s visual presence while maintaining its identity.
My designs reached hundreds of influential individuals, amplifying GACC’s reputation and leaving a lasting impression through impactful publications and event collateral.
Company
German American Chamber of Commerce, Inc. (GACC NY)
German American Chamber of Commerce, Inc. (GACC NY)
Role
Project Manager, Communications/Design
Project Manager, Communications/Design
Tools
Adobe Creative Suite, Microsoft Office, Print Production Process, etc.
Adobe Creative Suite, Microsoft Office, Print Production Process, etc.
Image of the 70 Year Anniversary invitation
Image of the 70 Year Anniversary invitation
Image of the Martinsgans Gala Dinner invitation
Image of the Martinsgans Gala Dinner invitation
Image of the Martinsgans Gala Dinner menu
Image Copyright of the German American Chamber of Commerce, Inc. - Image of the Martinsgans Gala Dinner menu
Image Copyright of the German American Chamber of Commerce, Inc. - Image of the Martinsgans Gala Dinner seating chart
Image Copyright of the German American Chamber of Commerce, Inc. - Image of the Martinsgans Gala Dinner trade show banner
Image Copyright of the German American Chamber of Commerce, Inc. - Image of the Martinsgans Gala Dinner table signs
Image of the GACC NY Membership Brochure
Image of the GACC NY Membership Brochure
Image of the GACC NY Membership Brochure
Image of the GACC NY Membership Brochure
Image of the GACC NY Membership Brochure
Image of the USA Pavilion logo for Messe München
Image of the White Asparagus Dinner invitation
